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Posted by on Jun 21, 2010 in Uncategorized | 9 comments

NYC/Philly Events: Wella Professionals Color Discovery Tour – 6/22 & 6/26-27

wella_colordiscoverytourWELLA PROFESSIONALS PARTNERS WITH BROOKE BURKE TO KICK-OFF HAIRCOLOR DISCOVERY TOUR
The Salon Color Expert Hits the Road Offering Free Consultations to Help Women Discover Their Best Haircolor

Wella Professionals and celebrity mom Brooke Burke, known for her gorgeous brunette tresses, will take over New York City’s South Street Seaport to kick off the Wella Professionals Color Discovery Tour. The tour will travel to eight US cities this summer: New York City, Philadelphia, Washington DC, Miami, Chicago, Dallas, San Francisco and Los Angeles. The leader in salon color trends, Wella Professionals is celebrating 130 years of haircolor innovation by providing women across the country inside access to professional colorists who will demystify salon color brands and educate and inspire women to discover their best haircolor. Recognizing the importance of haircolor to women, the on-site experts will offer free, personal recommendations as well as discounts to participating Wella salons and complimentary products.

wella_brookeburkeCelebrity mom and television star Brooke Burke achieves her gorgeous, natural-looking hue with Wella Professionals’ vibrant, long-lasting salon color. Burke says, “My haircolor sets the tone for my entire look and really enhances my overall appearance, so maintaining my rich, healthy-looking brunette is one of my top beauty priorities.” Currently the co- host of the hit show “Dancing With the Stars”, the host of “She’s Got the Look” premiering on TV Land in August, and co-CEO of the Web site ModernMom.com, Brooke Burke has had a distinguished career as a model, actress and entrepreneur. Like most women, Burke juggles a busy schedule and knows the importance of having a great colorist that she trusts to find the right shade and formulation that works best for her as well as the need to be aware of how her color formulation affects her hair health.

“Over the past 130 years, Wella Professionals has been at the forefront of color innovation, working to ensure women don’t have to compromise on their haircolor. For many women, their relationship with their colorist may be one of the most important, yet 42% of women have never had a color consultation with their stylist.* We’re excited to hit the road to help women find the best color for them,” says Mary Moulton, Brand Leader for Wella Professionals. Following the personal consultations, women will be able to make an appointment at their local participating salon to receive a discounted color service and experience their haircolor transformation firsthand.

TOUR DATES
Women will receive inside access to each city’s top colorists from participating salons and discover their best haircolor with customized consultations. Participants will receive a 25% coupon toward a Wella color service at a participating salon! Location and salon information as of 6/17/2010. Check back for updated information on future tour dates.

* New York City
6/21 – 6/22, 11AM-6PM
South Street Seaport – Pier 17
19 Fulton Street
New York, NY 10038
Salons: ARROJO studio, Mark Garrison Salon, Patrick Melville Salon & Spa, Pipino Salon, and Pepper Pastor Salon
RSVP on Facebook!

* Philadelphia
6/26 – 6/27, 11AM-6PM
Chestnut Hill on the Golden Block
8434 Germantown Avenue
Philadelphia, PA 19118
Salons: Blue Hair Studio, Citrus Salon & Spa, Salon Thalia, Salon L’Etoile (locations Manayunk and Jenkintown), Jolie Salon and Day Spa, East End Salon, Richard Nicholas Hair Studio, Lakshmi Hair Studio
RSVP on Facebook!

* Washington DC
7/10 – 7/11

* Miami
7/17 – 7/18

* Dallas
7/24 – 7/25

* Chicago
8/7 – 8/8

* San Francisco
8/14 – 8/15

* Los Angeles
8/20 – 8/21

SWEEPSTAKES
Not coming to your city? Wella is offering women nationwide the chance to win a trip to have a celebrity haircolor transformation with a top stylist in New York City. One lucky winner and a friend will fly to New York for the weekend and enjoy an A-list treatment! Sweepstakes details can be found on Wella Professionals’ Facebook page starting June 21, 2010.

*2010 Wella Professionals Survey

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Posted by on Jun 6, 2010 in Uncategorized | 4 comments

CND Shellac: Summary

Milwaukee/Mequon/Shorewood area: Make your appointment now for this 14-day manicure online or call (414) 964-9311
How do you get great nails?  Shellac is the answer.   Here is a little FAQ I wrote for About.com that I hope will answer many of your questions on the product.  Check it out here, as well as swatch posts here and a video here!  And scroll down to see supporting photos of product under weeks of wear and tear.

A Shellac manicure is the easiest way to give natural nails the beautiful, finished look of gel or liquid & powder without going artificial.

For the last 5 weeks I’ve put it to the test on clients and on the most notorious nail polish abusers known: the stylists at Harpo’s Salon in Whitefish Bay, Wisconsin.   After exposure to water, hair dye, gardening (yes) and cuticle biting, Shellac stayed strong, shiny, and kept the nail beds healthy.

The difference is clear: An example of nail condition after gel and nail condition after Shellac

gel_vs_shellac_solessence

Erica’s hands – before Shellac, hair dye stains and all

nailbedsbeforeshellac_solessence

Erica’s hands after: The Shellac manicure leaves hands looking beautifully finished with a high shine for a top coat.

shellac_negligee_after copy

Before Shellac, Harpo’s owner Peggy Dixon was only able to keep a polish manicure nice for four hours.  Here are her hands after 3 weeks of Shellac!

shellac3weeks_onehand_solessence

Condition after three weeks of Shellac: Harpo’s owner Peggy Dixon has perfect nail beds after removal.

nailbeds_3weeksofShellacRemoval_solessence

Pop on over to About.com to read the FAQ here

Twitt
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Posted by on Jun 3, 2010 in Uncategorized | 4 comments

MTV’s “Hired” Bags Beauty for theBalm

In a final twist, contestants are asked to pitch a product to impress.

MTV’s “Hired” airs tonight, June 3rd at 6:30pm Eastern (check local listings for correct times)

mtv hired 2

Do you remember sweating blood and tears over your first interview? MTV wants to bring it all back, and for some, to document for eternity on film. The new series “Hired” follows college grad hopefuls through the interview process to see where things go right, and where they go terribly, shockingly, wrong. Focusing on lifestyle, fashion and beauty companies, watch tonight as makeup company theBalm sorts through a bevvy of hopeful office assistants to bring on board.

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Posted by on May 31, 2010 in Uncategorized | 10 comments

Master Cleanse, Day 8

Eyein’ up a tall drink of lemon water

lemonadeLast Sunday night I embarked on the Lemonade Diet (aka Master Cleanse), a routine of 60 ounces of a lemonade concoction with additional diuretic teas and such to help you make it through the day. 7 days to 40 days, to be exact. Here is what I found:

  • The Cleanse will bring on hunger for everyone around you.

B.C. (Before Cleanse):
Me: Honey, can mommy make you something?
son: No thanks.
Me: You should eat something.
son: No. Thanks.
Me: Anything?
son: No.

D. C. (During Cleanse):
Breakfast: Mom, will you make me french toast?
Brunch: Mom, can we go to McDonalds?
Lunch: Mom will you make me pizza?
Snack: Mom, can I have the strawberries?
Dinner: Mom will you make me noodles?

  • The Cleanse is Doable if you don’t have a job:

Day 1: Everything okay? You look tired
Day 2: You look tired today. Are you tired?
Day 3: Are you dying? Seriously, are you dying?

  • Components of the Cleanse work, but will cramp your style.

I’m speaking primarily of the Salt flush.  You’ve got no food in you, so there is nothing to leave your system. Also, edema like swelling was making it impossible for me to wear shoes.

  • The Cleanse will make people question your sanity

Client 1: What is that in your glass? Lemons?
Me: Yes
Client 2: What is that in your glass? Iced tea?
Me: Yes
Haircutting client from across the room: What is that in your glass?
Me: eyeroll
Client 3: What is that in your glass? Is that…
Me: Yes
Client 3: You’re going to get crabby.

Indeed I did. I started moving and thinking in slow motion. Try doing meticulous work while under a citrus induced lethargy.  3pm on the daily was my time where it felt like I had to have some sustenance, so I folded and modified the cleanse.

I had the drinks in the morning and throughout the day and into the evening, but had something to eat to tide me over the afternoon lag. I also allowed myself a cup of coffee.

And I lost 5 pounds, even after eating a meal.

Now that was easier.

So far I’ve lost 16 pounds since March and I’ll be going into another week with the modified Master Cleanse to see what happens. I find the taste pleasant and, coupled with some actual nourishment, I can get along throughout the day just fine. Here is to another 7 days.

Twitt
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Posted by on May 30, 2010 in Uncategorized | 16 comments

New Talika Lipocils Expert Creates Lushious Lashes

Luscious Lashes Made Memorable this Memorial Day Weekend via Sephora launch

talika_lipocils

Let me guess: The thought of having brow-brushing eyelashes is enticing, but you are put off by the many possible side effects associated with certain products?

I concur.  That’s why I was so excited when asked to try Talika Lipocils Expert, a triple run lash enhancer without any frightening science experiments.  Here is the good science:

What it is formulated WITHOUT:
- Sulfates
- Synthetic  Fragrances
- Synthetic Dyes
- Petrochemicals
- Phthalates
-  GMOs
- Triclosan

Research Results:
36% longer (up to 4.4mm)
+50% darker

+50% curl

Ideally, you would use a twice a day, 28 day course, then once a day for maintenance as Talika suggests.  I started the treatment back in March but was asked to hold off a review until May, because the product wasn’t actually launching until then.  Not a problem.

I have medium lashes, with a slight curl.  Not the worst, but not the best.  I’m kindof an ideal candidate.  Here’s what I found:

  • You don’t need a lot of product.  I have sensitivity to product in the eye area.  The directions call to use Lipocils Expert day and night. For the first week, I had a lot of tearing and irritation.  I chalk that up to too much product being used.  I was trying to get used to applying with the felt tip along with the mascara wand.  Obviously I was overdoing it, because once I minimized the amount of product I applied, that solved the problem.
  • My lashes responded almost immediately.  Another reason I felt I could cut back was that I could see a difference after that first week.  The difference is very clear when mascara is applied.  My lashes look as ginormous as they can get before going fake.
  • My lashes are already dark so I can’t really comment on the ability to darken eyelashes.
  • The curl factor is impressive. This is my favorite part!  I have to use an eyelash curler to get that wide-eyed look.  Lipocils Expert makes it so much easer.  I currently use DiorShow Iconic mascara, which aids in curling.  Lipocils Expert boosts the performance of my lashes AND the mascara, really giving me the most for my money.

The best thing is, all of this can be achieved without harmful side effects, no prescription.  And luckily for all of us, Talika Lipocils Expert has just released this weekend through Sephora.

Twitt
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